Maybe I’m missing something, but I definitely can’t figure out this product from their documentation.Īve Mcree aka Traptendo, a well-known YouTube host, decided to take on the developers. It’d be a little bit like someone selling you a Build Your Own House Construction Set that was made up of a bag of nails… and the nails were just ones they’d found lying on the ground. They claim that this will help you to create chords “with the right notes, in the right order” without theory background – except most of the drag-and-drop material is made up of root position triads, labeled via terminology you’d need some theory to even read. You can watch the demo video on their product page – at first, I couldn’t quite believe my eyes. They even demo the product in Ableton Live, which already contains built-in chord and arpeggiator tools. Not real presets, but just raw MIDI chords. But the actual product appears to be just a set of folders full of MIDI files … of, like, chords. Understandably, users without musical training may like the idea of drag-and-drop chords and harmony – nothing wrong with that. This US$67 pack is already, on its surface, a bit strange. The story begins with around a product, the Unison MIDI Chord Pack. But the platform’s esoteric rules are also ripe for abuse – as one YouTube host claims. YouTube is elevating new voices to prominence in music technology as in other fields.
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